Overview
Building each set, model, and frame as a complete visual world. The project moves fluidly between AI image generation, CGI environments, and traditional photography, treating every medium as a tool in service of one cohesive story. Art direction, set and character design, and styling all developed in-her:tel. Client: Je Te Veux Artists: Öznur Ölüç, Ender Güneş Color: Senanur Akıl Project Management: Cenk Ergenç
Year:
2025
Category:
Fashion Look book
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Content Creation
The Challenge
Together with JTV, we developed a visual identity rooted in clarity, bold simplicity, and modern character. The brand’s aesthetic embraces clean forms, sharp details, and a sense of directness that reflects the JTV mindset.
